Having started off as a small hobby in 2011, Sansitas grew to be a successful online ecommerce in just under 8 months. With that exponential growth came a natural evolution of the brands core style. It was only fair that the business cards themselves were updated to reflect the company’s newfound persona.
Raphael Leon – Product Design (Watch Series 3 of 3)
Our past experiences developing brand websites and product concepts for numerous watch companies, ultimately led us to design our first sports edition chronograph. Honored to even have this opportunity we set out to create something truly unique. Having initially drafted a few ruff ideas, we knew by our 4th concept we were onto something special…
The widespread adoption of social media has fueled the evolution of Web 2.0. As user-generated content continues to thrive, highly interactive platforms seek to capitalize upon individuals and communities that share, co-create and discuss. With over 400 million active users by 2010, Facebook has become the global leader in social media. Leaving savvy marketers to drool over the virtual hive of word-of-mouth consumers.
Akimio Concept – Standard Automatics (Watch Design Series 1 of 3)
After successfully developing a brand around a product, we were offered the chance to flip the process and design a product to fit the existing brand. Having never designed a watch before we were eager to take a controlled experimental approach.